Why iMessage is More Than a Texting Platform.
The world of the iPhone has changed how we live, work, and play. When it comes to the iPhone, it is a communication and consumption device. The two methods of communication that have taken the world by storm are Facetime and iMessage. What most people think of as a simple texting platform is something much much more. Apple’s own iMessage app is more than a texting platform; it is a full fledged social platform. .
Messaging platforms have become popular in the last few years and especially this year with the rise of work from home mandates. Google Hangouts and Meet, Microsoft Teams, Slack, and What’s App have taken the simple idea of messaging and formed whole business opportunities around them.
Most people don’t view iMessage and Slack in the same light. To the average person iMessage is texting and Slack is for business meetings.
Well with the newest updates in MacOS Big Sur it is time to start thinking of iMessage and its blue conversation bubbles as a social network, especially among teens. According to Digital Trends, 82% of Teens have iPhones.